You don't need a CMO yet. You need someone to actually own this.
Senior marketing leadership embedded in your business, without the full-time hire or the six-figure salary that comes with it.
Enquire →For businesses that have outgrown winging it.
Somewhere along the way, you became the head of marketing. Not because you wanted the job, but because no one else could hold it. So now you are making the strategic calls between everything else you are meant to be doing, briefing freelancers at 11pm, and quietly aware that marketing keeps drifting because nobody senior is genuinely steering it.
A full-time marketing director is a commitment you do not need yet, and handing it to someone junior just shuffles the problem around rather than solving it.
This is for businesses that have outgrown winging it and need a senior brain to take the wheel, without taking on the headcount.
Strategy ownership.
Not just another
set of hands.
Rachael and a Strategic Lead embedded as your fractional marketing lead. Ownership of marketing strategy and direction, leadership of your internal team and external partners, plus the planning, prioritisation and accountability that turns marketing into an actual function instead of a to-do list.
This sits above execution. It is the person making sure the right things get done and that all of it ladders up to where the business is going. It can pair with a retainer or your existing team to handle the doing.
A marketing function with a senior leader genuinely steering it.
Clearer direction, sharper decisions, and a team that finally knows what it is working towards.
Best of all, you get to stop being the default head of marketing and go back to leading the business you actually started.
If you need someone senior to own marketing, not just execute against it, this is the seat they sit in.
Enquire →